Catalog / Business / Customer Lifetime Value
Business · Tool

Customer Lifetime Value

Estimate the total revenue a business can expect from a single customer over the entire relationship to guide acquisition budgets.

Calculation method
Customer acquisition cost
$
LTV:CAC Ratio0.0:1
Net customer value$0.00
Customer lifetime value
$ 0
Simple model
PNG · made in your browser, nothing uploaded
Industry use cases
SaaS Pricing Strategy Set optimal subscription prices and acquisition budgets by calculating expected lifetime revenue per customer.
E-commerce Retention ROI Determine repeat customer value to optimize marketing spend and identify high-value segments for loyalty campaigns.
Gym Membership Profitability Calculate member lifetime value to set competitive pricing and allocate budget toward improving retention rates.
Mobile App Monetization Estimate lifetime value from in-app purchases to guide user acquisition spending and measure campaign profitability.
Stay in the loop
New tools, in your inbox.

Get an occasional email when we ship new calculators and updates. No spam, unsubscribe anytime.

We respect your privacy. No spam, ever.